What should a growth advisory engagement produce in the first 90 days?

By the end of 90 days the engagement should have produced a written diagnosis the leadership team agrees with, a documented customer profile with screening criteria, a role map naming an owner for every growth responsibility, and a standing review on the calendar with defined metrics. Two tests are worth applying: the leadership team should be running its own review off numbers it trusts, and a new salesperson should be able to screen a prospect against the customer profile without asking anyone.