Getting new customers can be a challenge for many B2B sales teams. The Vx Group offers several programs for finding and acquiring new customers and these are a few elements that make up a successful Account-Based Marketing plan.
Finding new B2B customers starts with knowing your ideal customer. Then you can begin researching and building a prospect list of ideal targets. We use various tools to create relevant, high-quality lead lists.
Sales has two primary roles: grow current opportunities and find new customers. The latter can be frustrating and time consuming for you and your team. With an effective B2B business development program, you will be able to [...]
The best sales companies deeply understand their ideal customers and have gone through the process of creating an ideal customer profile: an overview of what their most successful sales relationships look like. An ideal customer profile uses [...]
Chances are, your business is actively getting web leads every month. Where are those leads going? Who is screening them? What are you doing with them? Are they being added to your CRM? Is anyone following up [...]
Search Marketing includes SEO which is the process of earning traffic through organic or unpaid listings and SEM which is buying ads through paid search listings such as Google. The shorter phrase “search marketing” is often used as [...]